It’s that time of the year again – the mega 11.11 sales that we’ve all been waiting for. Singles’ Day is the King of all sales days, and we want to make sure you are as ready for the grandest sale of the year.
If you are landing on ShopBack now, here is what you need to know about this 11.11:
- Singles’ Day campaign starts before & beyond 11 Nov. This means that you’ll be able to get great deals and promotions, before and after 11.11 D-Day.
- All your favourite stores (think about the sales Taobao has!) will offer either promos, upsized Cashback or giveaways.
- We’ve compiled an ultimate guide of the best store deals below, so you don’t have to search high and low yourself!
Read on to learn more about the grand sales – with all our cheatsheets for the best promotions & deals this 11.11. Stay tuned till the back to learn about how you can stand a chance to win RM11,111!
What is 11.11?

11-11 originates in China, as the answer for lonely hearts to Valentines’ day. It is a day-long shopping festival where retailers put out the best deals for eager shoppers. Today, anyone can celebrate 11.11, as long as they have spending money!
Why 11-11?

The date 11:11 was chosen as it resembles 4 solitary bare sticks. It shows four single people coming together as a representation that you can be alone, but alone together. Pretty cool, isn’t it? We love the fact that a community is important for people to interact in. You can grab a single friend or two to spend Singles’ Day together shopping!
What do people buy during 11.11?

The answer is everything and anything! Many stores offer big discounts on 11.11, and a lot of items see price reductions each year. Here are last year’s top items; health and beauty, travel and fashion! Just make sure you have enough money to catch these great savings deals.
11:11 — The Wish-Granting Minute

You would have heard friends say “Make a wish at 11:11 pm!” Or people obsessing over it when the clock turns 11:11. Well, we decided to find out the world’s fascination with this time — and found nothing! It is simply a strange, unexplained phenomenon but fun to wish upon anyway. Maybe you could… wish for big discounts on that makeup palette you’re considering?
We can grant your discount wishes with upsized Cashback! On 11 November, we will have a huge array of merchants offering even bigger savings. To help you with your shopping needs, we’ve compiled cheat sheets below to help you save more!
Deals, events, promotions you should look out for
Stand a chance to Win RM11,111
From now till 11 Nov, here’s a little something you can participate in. Share one of our videos with #ShopBack11KChallenge and stand a chance to win RM11,111! Other than that one grand winner who will win RM11,111, we also have RM111 cash prize to give away to 11 winners as well! Here’s how you can participate:
- Follow ShopBack on Instagram or Facebook
- Share ONE of the 5 ShopBack videos on Instagram or Facebook with the hashtag #ShopBack11KChallenge
- Tag 5 of your friends and tell them why they should use ShopBack!
We’ll be announcing the winner on 13th Nov, Friday at 5.30pm on our social pages. So stay tuned for our announcements!
ShopBack challenges & rewards
Date | Challenge | Reward |
---|---|---|
1- 11 Nov | Make your first purchase on Taobao/Tmall | RM10 Bonus Cashback |
5 - 11 Nov | Make your first order via ShopBack Button ver 6.0 | RM3 Bonus Cashback |
1 - 30 Nov | Make your first travel booking | 3% Bonus Cashback |
1 - 30 Nov | Spend at up to 10 different stores | Up to RM100 Bonus Cashback |
6 - 11 Nov | Make your first purchase on selected Fashion stores | RM2 Bonus Cashback |
6 - 11 Nov | Make your first purchase on selected Beauty stores | RM2 Bonus Cashback |
11 Nov | Make your first Taobao/Tmall/Aliexpress order | RM5 Bonus Cashback |
*Do opt in for the challenges via ShopBack app. There are many other challenges you can take part in as well for more attractive rewards!
Taobao 11.11
Of course, what’s 11.11 without huge discounts and promotions on Taobao? Here are some deals ShopBack has in store for you!
Date | Deal | Reward |
---|---|---|
29 Oct - 11 Nov | Enjoy ¥70 (~RM43) off, with Code: SB70 | Up to 10% Cash Reward |
29 Oct - 11 Nov | Enjoy ¥50 (~RM31) off ¥100 (~RM62) for new users | Up to 10% Cash Reward |
9 - 13 Nov | Local 1 for 1 deals, free shipping with ¥299 (~RM187) | Up to 10% Cash Reward |
If you’re a Taobao newbie, fear not because ShopBack got your back. Check out our handy dandy guides here, and you’ll be a Taobao pro in a second:
- [English ver] Ultimate Cheat Sheet: How To Taobao & Tmall Like A Pro!
- [Mandarin ver] 淘宝新手、懒人必读:手把手教你如何在淘宝上轻松购买东西!
- How to Save More Money on Taobao & Tmall with the Cashback Button!
Or if you’re lost in the sea of endless Taobao items, get some inspiration from our ultimate Taobao guides here:
- For furniture: Your Affordable Taobao Furniture Shopping Guide – Muji-inspired, Minimalistic etc!
- For fashion: 11.11 Sales: Top Trendiest Taobao Fashion Shops to Buy From!
Flash Sales – with Upsized Cashback
Your favourite stores are back to give more. Flash sales occur during specific hours of the day, so do set a reminder on your calendar for your favourite stores. Tip: prepare your items beforehand for a quick and fuss-free check out during the actual sale!
Pre-1111 Flash Sales
Date | Time | Store | Upsized Cashback |
---|---|---|---|
7 Nov | 12PM - 6PM | 9% | |
7 Nov | 6PM - 12AM | Up to 15% | |
8 Nov | Full day | 5% Up to 18% 16.50% 16.50% 18% 85% | |
9 Nov | 12PM - 6PM | Up to 15% Up to 16% | |
9 Nov | 6PM - 12AM | 6.50% Up to 6% | |
10 Nov | Full day | Up to 14.50% 20% | |
10 Nov | 6PM - 12AM | Up to 25% | |
10 Nov | 8PM - 12AM | Up to 13.50% |
1111 Flash Sales
Date | Time | Store | Upsized Cashback |
---|---|---|---|
11 Nov | 8PM - 12AM | 12% | |
11 Nov | 7PM - 9PM | Up to 22.50% | |
11 Nov | 6PM - 12AM | 10.50% Up to 25% 9% Up to 15% | |
11 Nov | 2PM - 4PM | 22.50% | |
11 Nov | 12PM - 4PM | Up to 11.50% | |
11 Nov | 8AM - 6PM | 20% | |
11 Nov | 8AM - 2PM | Up to 22% | |
11 Nov | 12AM - 2AM | 10.50% Up to 13.50% Up to 11.50% 10.50% 12% 9% |
All your Favourite Brands & Upsizes
What’s a ShopBack ShopFest without the Upsized Cashback? Check out all the brands you need to know that are having Upsized Cashback this 11.11 – categories include:
- Fashion & Sports – Zalora (6% upsized Cashback), Nike (6.50% upsized Cashback), Pomelo (up to 11% upsized Cashback), etc
- Health & Beauty – Watsons (3% Cashback), Sephora (up to 6% Cashback), iHerb (7% upsized Cashback), etc
- Electronics, Gadgets, Internet – Lenovo (4.5% Cashback), Dyson (4% upsized Cashback), Apple (2% Cashback), etc
- Marketplace & Lifestyle – Taobao & Tmall (up to 30% upsized Cashback), Shopee (up to 19.1% Cashback), etc
- Food & Groceries – Foodpanda (up to 7% Cashback), etc
- Travel – Agoda (up to 7.50% upsized Cashback), Booking.com (6% upsized Cashback), etc
Reward yourself this 11.11!

Plenty of successful people are single too, and you’re not alone this 11.11. You can always treat yourself with some retail therapy, and buy that item you’ve always wanted. We hope you have fun shopping this 11.11!
*All information provided above are accurate at the time of writing, and are subject to changes
ShopBack offers upsized Cashback and crazy deals during 11.11! Keep an eye on this page and ShopBack’s 11.11 deals for more updates!